UrbanMedia Selects Advanced Traffic Analysis Software from Equinox Information Systems

NASHVILLE, TN — September 19, 2000 — Nashville-based Equinox Information Systems, a provider of telecom software solutions, today announced that UrbanMedia has contracted to purchase software solutions for advanced traffic analysis from Equinox. The software investment includes the latest version of Equinox’s traffic analysis system, Manager 3.3, which will be deployed across UrbanMedia’s planned network of Nortel DMS 500 switches. The new system will enable UrbanMedia to optimize local and long distance traffic across their network.

"Equinox’s Manager provides us comprehensive monitoring of all of our traffic so that we can effectively control network costs with better network planning," said Jim Cok, Manager of Network Design at UrbanMedia. "That way we can offer the low costs typically enjoyed only by larger companies to small- and medium-sized businesses. The Equinox software helps us provide the convenience of a one-stop shop for voice, data, and e-business services to these companies at a competitive rate."

"While traffic measurements from a switch may help identify trunk usage and potential network problems, they don’t provide enough critical details for large-scale, in-depth traffic analysis," commented Scot Rand, head of North American Business Development for Equinox. "Because Manager uses actual call detail records, companies like UrbanMedia can have accurate traffic reports at their fingertips to perform a variety of network analysis functions."

Manager helps carriers document network performance and activity in detail by analyzing actual call detail records and AMA records to provide information not available from switch statistics. Through automated and user-defined analyses of captured data, Manager enables users to generate and print over 30 customizable reports for functions such as network provisioning and optimization, managing reseller accounts, verifying routing and billing, and strategic planning.

About UrbanMedia
UrbanMedia creates and manages a network of business customers through the deployment of communications and commerce services. The company provides subscribers with comprehensive e-business solutions to the desktop, including dynamic content, e-commerce applications, advanced voice and data services. Affiliated with the nation's leading real estate investment trusts (REITs) and property owners and managers, UrbanMedia is the first service provider to deliver free broadband access-a service giving property owners and managers a valuable new amenity for their tenants. For more information, please visit UrbanMedia at http://www.urbanmedia.com.

About Equinox
Equinox is one of the world’s leading developers of software solutions for the telecommunications industry and widely recognized for its full range of telecom software applications backed by exceptional customer support. In addition to custom development, the company currently offers solutions in areas critical to profitability and network efficiency, including mediation, fraud management, CDR and switch administration, and network analysis. For more information, visit Equinox at www.equinoxis.com.


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